Pure Alternative’s Clothing is Ethnic, Newage, Festival, Silk, Cotton and Tie dye, from Small sizes to Plus sizes. Available for Children, Men & Women. We also sell unique Scarfs, Hats & Bags. Along with delightful Gifts, mostly Handmade, to treat yourself or others. We have a selection of Incense & Holders, Oils, Wooden products, Dragon products, Ornaments, Jewellery, Crystals, Wands, Sun-catchers & Dream-catchers, Fairy products and much more. Come along and visit or call on your way to Cleethorpes! We are also on Facebook. Opening Hours – Monday, Tuesday, Friday and Saturday 12.30pm to 16.30pm.