The idea of paid workshops at shows is an exciting proposition. Many of us have attended events where paid workshops have thrived. During the Lincolnshire Well, Being show our workshop schedule did not fare so well.
Visitors answered the question:
‘Have you attended or do you find the workshops of interest?’
‘The cost is a factor.’
We are now at a crossroads: do we continue with the workshops or expand the talks schedule?
Transparency is of paramount importance to LizianEvents. Therefore I’ll give a breakdown of the overheads of the talk schedule:
Room cost 200
Video production 300
We do not count time!
The total cost of the workshop schedule is 500: We charge an administration fee of five pounds per ticket sold and therefore need 100 places to cover the internal costs.
Readers must remember that Community Members fee’s cover the infrastructure of the organisation. Venue rental, advertising. Promotional printing, fuel etc. The LEN and websites are extensive and worked on every day, LizianEvents is a 365 day a year organisation, and we account for every penny spent.
When workshops were considered we realised not every Community Member would be interested or be prepared to give the time to the workshop. Consequently, it would be unfair for the majority of Community Members to contribute to the workshop schedule. So, the administration fee covers the extra expenses involved.
Sometimes we win, and other times the outcome is not as expected. With this in mind, we will run our first poll, and the questionnaire will seal the fate of the workshops for Novembers Lincolnshire Well Being Show.
The poll is straight-forward – click the answer, and the Visitors and Community will decide the outcome. If the survey suggests the workshops should continue, the format will change:
If the workshops are to stay, the promotional cost will have to be lowered. To do this, we have little option but to remove the video aspect of workshop promotion and lower the price paid by attendees. For our part, we can help the tutor by adjusting the administration fee. If the attendance is twenty plus in number delegates; we will charge a fifty pounds administration fee, if the figure falls below twenty there is no charge.
The first hurdle to cross is to find out if The Community and Visitors desire for the workshops to continue:
See You Soon